Graphic Designs: Communicate Important Information Through Artistic Visuals and Text
Visual communication through artistic designs, colors and text
While flipping magazine pages leisurely or gazing at book covers in a book store, or while surfing net, do you come across some designs/webdesigns that make a mark and you remember the design even days later? Do some advertisements and their visuals immediately strike a chord and you admire the graphics and the message conveyed through it? Thanks to the power of carefully and artistically designed graphics and text art. Graphic Designs: Communicate Important Information Through Artistic Visuals and Text and conveys the hidden message in one shot!
What is Graphic Design?
Art of depicting ideas through simple but effective visuals and artistic text fonts and colors is Graphic Design. Designers use art and intuition to convey ideas and messages in creative ways using effective visuals, and texts.
They alter designs, colors, shapes and fonts which are simple, visually pleasing and make an impact on the onlooker.
Company Logos and display boards, merchandise as letter head, envelope, visiting cards and business cards, web pages, magazine covers, websites and so on. Graphic designs have the capacity to impress and change the buyer/customer’s perspective and influence them to follow or purchase certain product.
Sometimes looking at some logos or designs, we also make a judgement in subconscious that certain product /logo/ad design, would have been better with so and so color or change of design and fonts. Graphic design is an artistic and intuitive expression to influence audience and a visual delight.
Principles of Graphic Design
Like any other art form Graphic Design also follow some principle of design to create a visual piece of art, which are as follows:
- Balance
- Movement
- Contrast
- Proportion
- Emphasis
- Rhythm
These design elements should find a proper balance in visual to create magic.
Elements of Graphic Design
- Color
- Form
- Shape
- Line
- Space
- Size
- Texture
These design principles apply to the Digital Technology graphic designs too. Following areas find use of graphic design principles:
- User Experience (UX )Design: Usability and customer/user overall experience of the interactive design of website pages.
- Website design: Color, font style, visual appeal, navigation, proportion of imagery to text.
- Motion pictures design and colors, animations of web shows, games, movies , special effects.
- Advertisement digital displays on internet.
- Online Publications cover page and internal pages.
- Online Newsletters: Colors, designs, balance of elements as imagery and texts.
- eMail Designs : font designs and shapes, colors keeping in mind all kinds of user with varying degree of color differentiation power.
Inherent knack for colors and textures and balance
If you find yourself intuitive and creative enough to have an inherent knack of colors, textures and design understanding then following carrers are for carved for you:
- Graphic Designer
- UX Designer
- Website designer
- Creative director
- Art director
- Advertisement art director
- Visual content designer
- Media librarian
- Art and illustration designer
- Publication graphics designer
- Marketing and Ad designer
How to become Graphic Designer
You should have following skills to fare well in field of Graphic Design:
- Fine arts skills
- Computer software skills
- Graphic Design tools
- Verbal and written communication skill
- Fast and continuous learner to keep up with changing tools and technology of Graphic design.
Put your best foot forward. Learn latest tools of Graphic Design.
Go through lots of design material of other designers to learn from their perspective. Attend Graphic Design online Bootcamps.
Maintain a portfolio of your design projects and keep on updating the same to showcase your work when needed. Offer design help to friends and family to establish yourself in space!
